the buzz log
We popped into a movie theater recently to escape the sweltering heat and get a fix of natural butter flavoring. The feature was as flat as the Mr. Pibb, but in the previews we got a first-hand taste of the building buzz on Borat Sagdiyev (+24%).
"Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhastan," an upcoming comedy starring British comedian Sacha Baron Cohen (+167%), features the exploits of a Kazakh journalist on a mission to America. Given the crowd's reaction, upon its release in November, the movie may be as hot as a big steamy bowl of beshparmak.
Cohen is also featured in Will Ferrell's new NASCAR comedy, "Talladega Nights: The Ballad of Ricky Bobby." Cohen's role as French bad guy Jean Girard should solidify his niche in heavily accented comedy. In the words of Ali G (+12%): Booyakasha!
Filed under: Movies, Borat, Sacha Baron Cohen
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
For more detailed information, visit our FAQ.