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The Return of the Recall

By Gordon Hurd
Mon, April 16, 2007, 2:09 am PDT

There's been a large amount of attention on product recalls lately, and understandably so. When a well-known product is pulled from the shelves it can cause concern for consumers everywhere. With the buzz still strong on recalled pet food (+50%), we saw new surges inspired by a Listerine recall (1,435%), as well as a recall of a half-million Ford Escapes.

According to the U.S. Consumer Product Safety Commission, there were over 30 different consumer product recalls last month, and the Food and Drug Administration's web page of recent recalls is a pretty lengthy read.

Thanks to the Internet, plenty of recall warnings and alerts are available. Concerned consumers can keep a watchful eye and, hopefully, not panic when word of new recalls sweeps the nation. To help a little in that effort, have a look at the top 20 recall queries in Search....

  1. Pet Food Recall
  2. Ford Escape Recall
  3. Cat Food Recall
  4. Purina Dog Food Recall
  5. Listerine Recall
  6. Menu Foods Recall
  7. Pedigree Dog Food Recall
  8. Recalls
  9. Zelnorm Drug Recall
  10. Peanut Butter Recall
  1. Auto Recalls
  2. Agent Cool Blue Recall
  3. IAMS recall
  4. Alpo Dog Food Recall
  5. Ol Roy Dog Food Recall
  6. Fancy Feast Cat Food Recall
  7. Science Diet Recall
  8. Dell Battery Recall
  9. Maytag Recall
  10. Toyota Tundra Recall

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Filed under: Recalls

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what's the buzz?

A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.


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