the buzz log

There's nothing wrong with being average. And there's certainly nothing wrong with searching on the word. Because, in Search, the word "average" is anything but.

Every week, thousands of people look up everything from "average salary" to "average credit score" to "average denture cost." Why the obsession with the 50% mean? Well, knowing the average can be a great comfort. After all, nobody wants to be ripped off by their employer, their credit agency, or the local denture outlet.

We assembled a list of the top "average" searches and found a compelling mixture of terms, including the expected (average house size), the surprising (successful people with average IQ), and the extremely specific (average salary for a Burger King manager). Enjoy!