the buzz log

Tinseltown turns on the star power this week, as celebs return to slapstick routines of Hollywood yesteryear. Not all is muddy pratfalls and comic yuks, as one horror movie turns sunny Cancun into a bloodbath. Well, there's always Cabo.

1. " Leatherheads" (PG-13). Could this be the most perfect date movie of the year so far? Gridiron slapstick and retro-flapper fashion pad out the romance, and the guys are lapping it up: Sixty percent of the comedy's searches come from males. Beloved director and star George Clooney commands more lookups than the film title or his co-stars John Krasinski and Renee Zellwegger combined, but that's not all. People are also invoking a "cary grant george clooney" comparison in Search.

2. "The Ruins" (R). The much ballyhooed Scott Smith horror bestseller didn't take long to get cinematic. The film's searches may be up 123% this week, but the film's "R" rating aces out about 20% of interested fans. Doomed stars Laura Ramsey and Jena Malone have also been pulling in some buzz. So far, the storyline of a Mexican vacation gone bloody hasn't dampened "cancun" searches, but give it a weekend.

3. "Nim's Island" (PG). The young fantasy could feature the most adorable pair in recent movie history. No, not Gerard Butler and Jodie Foster—Abigail Breslin and a Mensa-eligible pelican. The A-list names in this mother-daughter bonding movie are commanding big searches. Foster, in her first comedy in years, boasts the biggest online profile of all actors opening in a movie this week.