the buzz log

Angelina Jolie isn't popular. She's way beyond that. When it comes to the "Wanted" star and mother of six, we need a new word for "popular"—a term that means "crushing, limitless, and white-hot obsession." Or something like it.

Sure, her mega-wattage partner ups the ante. But lately, he has seemed almost  secondary. Yesterday, Jolie cracked the top 100 searches on Yahoo!. No other human came close to joining that list. Now, the irresistible force that surrounds her has drawn in members of her extended family, too.

Over the past week, the response to the luscious lady's new children sparked colossal surges in queries like "angelina jolie brad pitt baby pictures" (+1,797%) and "angelina jolie's twins" (+1,488%). That's not surprising, but the Jolie-aganza doesn't stop there.

Angelina's father, Jon Voight, spiked 135% in Search on Tuesday, while her brother, James Haven, leapt nearly 420%. In the past days, mother Marcheline Betrand and ex-hubbies Jonny Lee Miller and Billy Bob Thornton have also posted double or triple digit gains. 

The way things are going, we'll soon be seeing queries like "angelina jolie second cousin removed" or "angelina jolie's grandma." Actually, we shouldn't even joke about that. When you're blasting through worlds far, far beyond popular, anything is possible.