the buzz log

Tiger Woods is one of the most dominant athletes alive. But is he really a mortal like the rest of us? Footage of the golfer walking on water has some folks wondering if he's actually something more... divine.

Well, not really. The footage was just a viral video. Still, though obviously a joke, the clip has started a firestorm of buzz. So what's the story? Apparently, in an older version of the Tiger Woods video game, players could "walk on water" when their golf balls landed in the drink. Fans of the games noticed this and pointed out the bug by uploading clips to the Web. EA Sports, the publisher of the series, decided to have a fight back by posting a video of Tiger casually strolling on water a la Jesus. The clip concludes with, "It's not a glitch, he's just that good." In your face, gamers!

Naturally, news that EA had gone to great lengths to have a little fun stirred up the bloggers. An article from USA Today notes that the video is getting millions of views and that another of Tiger responding to a Rubik's Cube will likely garner a lot more eyeballs. Meanwhile, Mashable writes that it is nice to see major companies like EA "get" the Web subculture. Indeed, a clever response to customer criticism goes a long way. Finally, though the ad may seem original, TrendHunter points out that this isn't the first time an athlete has been compared to Jesus Christ. In "The Theater of Dreams," an upcoming musical, David Beckham gets the whole son of God treatment. No word on whether he trades in his cleats for sandals.