the buzz log
- "W magazine" (+8,647%). The fashion mag's November ogle-worthy issue has Angelina Jolie on the cover, "apparently breast feeding" one of her new-born twins, according to USA Today.
- "Neiman Marcus christmas book" (+1,366%). Dear Santa: All we want for Christmas is a limited-edition BMW. The $160,000 price tag looks almost reasonable compared to the Jack Nicklaus-designed golf course for a cool million. Buzz platinum users cruised over to the online catalog to take a look: Luckily, that's free.
- "Alexander McQueen" (+1,360%). The English high-fashion designer was trending up in Buzz after Project Runway judge Michael Kors told contestant Kenley that her wedding dress was a ringer for a McQueen design just off the runway. See for yourself.
- "Cheap weekend getaways" (+609%). Staycations are so last summer.
- "Mother's cookies" (+446%). Sentimental searches surged for the pink-frosted treats from childhood. The cookie company crumbled today, citing the cost of ingredients and the credit crunch, according to NPR.
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
For more detailed information, visit our FAQ.