the buzz log
New 'Do, Potato Pancakes, Private Jets: What's the Buzz
By Claudine Zap
Mon, December 22, 2008, 11:44 am PST
Top of the Buzz to you.
- Montauk monster (+570%). The mystery monster — part dog, part fish, all hoax? — has made it to the big-time with a cameo appearance in a Brazilian car commercial.
- Private jet (+428%). Sagging Wall Street economy be damned — there are just some things coddled Wall Street execs just can't live without. And that includes those who have benefited from our hard-earned bailout dollars.
- Rachel Zoe (+270%). The Hollywood stylist to the stars is catching her own buzz now that her reality show, "The Rachel Zoe Project," has the green light for another season.
- Potato latkes recipe (+220%). Searches on the traditional Hanukah potato pancake treat are surging right in time for the Jewish holiday.
- Robert Pattinson haircut (+184%). You know you've really made it when your haircut makes news. The enviably coifed "Twilight" star is catching more good hair buzz.
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
For more detailed information, visit our FAQ.