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Romijn Twins, Waterford, and Obama Girls: What's the Buzz

By Claudine Zap
Tue, January 06, 2009, 10:57 am PST

Here's what is buzzing.

  1. Rebecca Romijn (+5,460%). The "Ugly Betty" star spurred look-ups on the announcement that she birth to twin girls.
  2. Waterford crystal (+957%). The iconic maker of luxe crystal has come crashing down with the economic slowdown, declaring bankruptcy. Apparently there is less of a pressing need for fine tableware during bad financial times.
  3. Whale shark (+707%). This rare breed was accidentally caught in a fishing net in Malaysia. The 23-foot-long shark was towed to shore but died of its injuries.
  4. Malia and Sasha Obama (+408%). The first daughters caught buzz for their first day at Sidewell Friends, their new school. The day included Secret Service agents and an international media frenzy. And you thought your first day of school was hard.
  5. Macworld 2009 (+269%). The convention — the last for Apple — launched today without its most notable keynote speaker: Apple CEO Steve Jobs. That didn't stop Mac fans from searching for any new product announcements.

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what's the buzz?

A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.


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