Jefferson's Cold Feet
Most weddings go off without a hitch. But every once in a while, the blessed event gets a surprise twist. This past weekend, NBA star Richard Jefferson's wedding left guests asking a big question: "Where the heck is the groom?"
According to the New York Post, Jefferson was scheduled to marry former New Jersey Nets dancer Kesha Ni'Cole Nichols. Alas, a few days before the big day, Jefferson called off the ceremony and broke up with his fiancée.
Unfortunately, nobody told a significant number of guests. Many showed up at the Mandarin Oriental in New York City expecting to see a bride, a groom, some vows, and a kiss. Instead they found that Jefferson had gone MIA. However, he did lend his friend his AMEX Black credit card and told him to treat the guests to a fun night without him.
The confusion led to some spectacular spikes in Search. Lookups on "richard jefferson wedding" surged 5,687%, and interest in the jilted bride was similarly enthusiastic. Queries on "kesha ni'cole nichols pictures" went from zip into the thousands overnight.
According to various sources from the Buzz, the wedding cost around $2 million. Next time, may we suggest city hall?
Filed under: Weddings
With This Prenup, I Thee Wed
Come rain, sleet, or bad economy, the wedding will still go on. Like Pacific gray whales heading to Mexico, brides-to-be are migrating toward the Web to seek inspiration, deals, and um, prenups.
An iron vein of pragmatism runs through otherwise ivory-laced visions of wedding planning. Searches on Yahoo! for "prenuptial agreements" have percolated recently, a tender topic explored at a time when people are already feeling raw over the economy. The potentially affianced are checking for "free nuptial agreements," "sample nuptial agreement," and "prenuptial agreements checklist." While Askmen takes on a more protect-thyself-against-the-vultures tone, some may be considering if the whole concept's a bad idea ("prenuptial agreement negatives," "bad influence of prenuptial agreements") because it offers a pre-arranged escape route rather than locking couples into a I-do-or-die mindset.
As for those escape routes, some are reviewing pay-out clauses, which subs in a lump-sum cash-out rather than monthly alimony in an event of a divorce, and the infidelity dealbreaker. (Much more pragmatic than the prenups used as a kind of glorified new-life-resolutions package, like lose 50 pounds or no marital relations.)
While SFGate reported last year that "no reliable figures" exist for prenup popularity (and after all, marriage itself has been on the decline for decades), but couples are getting hitched at an older age, may have had a marriage or two already in their personal resume, and so have more assets to protect. Ultimately, though, prenups may just be one way for otherwise dreamy-eyed couples to reconcile their financial compatibility before the reality of the first credit card bill. A slightly romantic alternative that a handful have been exploring in Search: "irrevocable trust alternative to prenuptial."
In less pessimistic news, far more searches have spiked for more ceremonial fare, including "wedding venues" (+669%), "wedding cake designs" (+558%), and, naturally attracting the most online attention, the all-important bridal "wedding dress." The most popular outfit? Cheap, followed by Vera Wang-designed, Hawaiian-style, strapless, and black. Check out what other wedding-related searches have been stewing this past week:
A 'Star Wars' Wedding
The bride wore white. The groom wore a brown plastic mask with yellow googly eyes. And the officiant looked wrinkly and green. In July, a Portland-area couple joined in matrimony in a full-on "Star Wars" wedding, and everyone was united in the force—and the outfits.
This wasn't the first time that people sympathetic to the ways of the Jedi walked the aisle together. Another couple recently tied the knot while clutching Boba Fett-like helmets, and a search for "star wars wedding" reveals numerous other such nuptials. However, the Oregon ritual sparked a round of attention in Buzz.
Neatorama was one of the first on the scene, running a gleeful post that came complete with an image of the frosted Imperial Walker wedding cake. Blog posts from pop culture site TrendHunter ("May the force unite you") and the Seattle Post-Intelligencer ("Yoda marries Portland couple") soon followed.
Then, as fast as you can whip out your light saber and take a few swipes at the air, such U.K. sources as the Telegraph and the Sun celebrated the intergalactic ritual. Whether this buzz success came from the fidelity of the costumes or the exuberance with which the guests joined in, we can't say. But we wish the newlyweds the spark of Han and Leia and the long-time relationship skills of C-3PO and R2-D2.
Buzz Week in Review
In a week of untempered remarks and a freefalling economy, the Buzz took time to coo over secret weddings and July babies.
I'm Sorry, Were You Listening to Me Speak?
Once in a great while, the desire to speak freely takes over a politician—it's just the timing isn't always right. That impulse hit former aspiring presidential candidate Jesse Jackson when he threatened Barack Obama's machismo during a Fox News interview break. The reverend, whose searches catapulted more than 35,000%, issued multiple mea culpas. And while Obama accepted the apology, Jackson's own son wasn't so forgiving. Meanwhile, contender John McCain put a 10-foot pole between himself and remarks made by former senator (and current adviser) Phil Gramm, who described America as a "nation of whiners." McCain apparently learned from the jab wife Cindy gave him after his Iran cigarette wisecrack, something President George Bush could have benefited from before his G8 Summit joke, "goodbye from the world's biggest polluter."
In Case You Didn't Notice the Recession
In another sign that the recession gods are miffed, the Dow dropped to a new two-year low after worries over new oil price highs and the precarious positions of mortgage lenders Fannie Mae and Freddie Mac. More good news/bad news hit with a report that foreclosures this June were up 53% over June of 2007. As Congress inched closer this week to approving bailouts for homeowners, those trying to buy are finding lending practices far too onerous.
First Comes the Carriage...
OK! Magazine had a cover story with Jamie Lynn Spears revealing why motherhood is all worthwhile, without once mentioning the reported $1 million payoff for first pics of her baby. In new baby news, Nicole Kidman and Keith Urban (this week's sole wedded parents) sprayed their girl with whipped cream, sprinkled nuts, and plopped down a maraschino cherry. Well, OK, they just named her Sunday (as in the day) after she was born on Monday. Camila Alves and Matthew McConaughey named their Monday child Levi. Meanwhile, please stop bothering Angelina Jolie and Brad Pitt.
...Then the Celebrity Marriage (and Divorce)
DeAnna Pappas ended this season of "The Bachelorette" with her choice, but she doesn't have to stick with him—as 2003 "Bachelor" Andrew Firestone showed in marrying Ivana "no-I'm-not-Jen-Schefft" Bozilovic. Among higher ranking celebrities, secret weddings were in, as in singer Olivia Newton-John's two ceremonies on the sly and Ethan Hawke's June wedding to his kids' former nanny. Hawke's ex-wife, Uma Thurman, celebrated her recent engagement and retracted her "I'll never get married" vow, now taken up by newly divorced Christie Brinkley.
Filed under: Weddings, Politics, Celebrities, Recaps, Housing, Babies, Week in Review, Economics
And the Bride Wore Charmin
In our years monitoring Buzz, we've seen many searches for "cheap wedding dresses." But this morning is the first time that "toilet paper wedding dress" ever wafted past.
Winners of the Cheap and Chic Toilet Paper Wedding Dress Contest were announced yesterday in New York City. The champion took home a $1,000 prize for her strappy sleeveless gown. It has a sweetheart neckline, large ruffles around the bottom, and is, we hope, 2-ply and unscented. The resulting publicity produced a slew of buzzing articles and a stack of queries for "toilet paper wedding dress."
Katrina Chalifoux, who stitched (or pasted?) the winning creation, commented on the difficulties in designing with paper better known for its role in personal hygiene. "It's a challenge to make toilet paper look like fabric. It's not exactly luxurious," she said. But when it comes to this particular t.p., you wouldn't flush it, either.
top movers
| Rank | Subject | 1-Day Move |
|---|---|---|
| 1 | Nidal Malik Hasan | Breakout! |
| 2 | Fort Hood Shooting | Breakout! |
| 3 | Tyrannosaurus Rex | Breakout! |
| 4 | Fort Hood | 43518% |
| 5 | Tropical Storm Ida | 4377% |
| 6 | Willie Aames | 3325% |
| 7 | Shannon Dedrick | 3299% |
| 8 | Gretchen Rossi | 2702% |
| 9 | Epic Mickey | 2583% |
| 10 | Lee Harvey Oswald | 1907% |

top leaders
| Rank | Subject | Move | Score |
|---|---|---|---|
| 1 | Danica Patrick | +194 | 207 |
| 2 | Fort Hood | +185 | 185 |
| 3 | Angelina Jolie | +114 | 164 |
| 4 | Rihanna | +39 | 157 |
| 5 | New York Yankees | +54 | 154 |
| 6 | Alicia Keys | +139 | 153 |
| 7 | +1 | 153 | |
| 8 | NFL | +6 | 138 |
what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
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