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Buzz Multiplex: Popularity Wars

By Vera H-C Chan
Fri, January 09, 2009, 12:51 pm PST

The critical RSVP to "Bride Wars" is to stay away, but could the viciously perky double-team of Anne Hathaway and Kate Hudson be too irresistible? More importantly, if the two took their feud to the Octagon, who would people bet on?

Well, while Hudson's chokehold still remains to be tested, searches reveal who's more popular. Here are those results and more, based on searches this past week.

Anne Hathaway vs. Kate Hudson.
Hudson had good blockbuster DNA, being Goldie Hawn's daughter, and started off right with "Almost Famous." Hathaway played the Cinderella card in "Princess Diaries," but thanks to strong lookups for her roles in "Brokeback Mountain," "Havoc," and "The Devil Wears Prada," the brunette trounces the blonde by a Search factor of four. Winner: Hathaway.

Odette Yustman vs. Meagan Good.
The girls may be pals in the horror flick "The Unborn," but Search rivalry would put star Yustman on a two-to-one advantage. People have been checking out her body of work, which includes "Cloverfield" and a start in "Kindergarten Cop," as well as her turns on the pages of GQ and Maxim. Winner: Yustman.

Morris Chestnut vs. Eddie Cibrian.
Chestnut plays a sorely tested husband in the Christian marriage melodrama, "Not Easily Broken," and Cibrian acts as his ladies' man buddy. A married man look more appealing than the single one to some searchers: Both reap modest online attention but Chestnut, whose acting roots go back to "Boyz in the Hood," gets 18 times more lookups than TV staple Cibrian ("The Starter Wife," "Ugly Betty"). Winner: Chestnut.

Clint Eastwood vs Che Guevara vs Fidel Castro.
A Hollywood actor versus an Argentinian revolutionary versus a Cuban dictator? Well, we are talking Eastwood, as his Grumpy Old Dirty Harry film "Gran Torino" expands into wider release this weekend. Benicio del Toro may be getting kudos for his turn in "Che," but Eastwood pulls in more online curiousity than Che and Castro combined. Winner: Eastwood.

Top Searched Movie Premieres This Week
  1. "The Unborn" (tie)
  1. "Gran Torino" (tie, expanding)
  2. "Bride Wars"
  3. "Che" (limited release)
  4. "Not Easily Broken"
  5. "Yonkers Joe" (limited release)

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what's the buzz?

A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.


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