the buzz log
Quakes, Riots, Closings: What's the Buzz
By Claudine Zap
Fri, January 09, 2009, 1:31 pm PST
Your end-of-week buzz.
- California earthquake (+16,530%). Despite the jolting news that southern California suffered a temblor on Thursday, the quake caused no damage.
- Palm (+632%). The company behind the original PDA is back in the phone game with a new touch-screen and operating system.
- Critics' Choice Awards . (+741%). Sean Penn, Anne Hathaway, and Meryl Streep are all winners.
- Oakland riot (+329%). Searches on the California city spiked on news that residents smashed store windows and burned cars. The furor was sparked by a transit officer who killed an unarmed man in a subway station on New Year's Eve. The mayor appealed for calm as the investigation continues.
- Macy's stores (+323%). Surprised look-ups on the department store on word that declining sales spurred Macy's to shutter 11 of its poorest performing stores.
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
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