the buzz log
Crash Landing, MLK, Urban Myths: What's the Buzz
By Claudine Zap
Fri, January 16, 2009, 12:37 pm PST
Your casual Friday buzz.
- Plane crash (+3,174%). The flight that landed in Manhattan's Hudson River had viewers transfixed and turning online for details. Lookups included "airbus 320," "laguardia airport," "us airways flight," and "hypothermia."
- Eric Holder (+937%). Obama's pick for Attorney General faced his confirmation hearing and fielded questions from his definition of waterboarding to his basketball game.
- Kevin Bacon (+148%). The actor, who is reportedly broke after being caught up in the Bernard Madoff scam, says he needs to work.
- Urban legends reference pages (+135%). The ultimate resource savvy Internet users use to debunk online myths (and there are plenty to question).
- Martin Luther King birthday (+117%). The slain civil rights leader is commemorated with a national holiday on Monday. This year, President-elect Obama is invoking a day of service to honor King.
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
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