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March Forecast and February Buzz

By Vera H-C Chan
Sat, February 28, 2009, 8:45 am PST

What lies ahead, and one last look back, through the Web prism...

March Buzz Forecast ... guaranteed to stir some searches ...
 

Women's History Month can celebrate a woman in the White House—on this season's "24" (March 1-31)... Following Huckabee, Fred Thompson makes launching a new talk show a trend among former presidential hopefuls (2) ... "American Idol" finally gets down to the Top 12 (5)... Mush for the Iditarod dog sled race (7) ... SXSW, anyone (13) ... Watch your back, it's Brutus out there (15) ... On the eve of March Madness (19 on), a DVD release of "Twilight" hysteria (19)... Spring's here (20) ... Light's out for Earthhour (28) ...

and now...

The Buzz That Was: A February Look Back...

In the year's shortest month...
...America had a big pill to swallow to get stimulated, but President Obama tried to talk us through it and bribe us with a puppy.
...Steeled for a win, but Super Bowl 2009 turned out surprisingly close. Strangest winning play: Denny's Grand Slam Giveaway.
...Michael Phelps' reputation held, but Kellog got punished. The sports world however had already moved on when the SI's Swimsuit Issue came in the mail.
...Joy over a miracle birth turned into recriminations as Nadya Suleman got villainized as "Octomom." Newest mom role model: giant stingray.
...Domestic violence became a musical issue with the Chris Brown and Rihanna fight.
...Bobby Jindal aside, people have still been monitoring the "alaska volcano eruption" online.
...third lowest Oscars telecast rating, Jennifer Aniston shared camera angles with the ex, but to sum it up: Jai Ho!

 

February 2009 Fastest Movers in Search

Search Terms on Yahoo! with the Biggest Percentage Changes

  1. Nadya Suleman (off the charts)
  2. Chris Brown and Rihanna Fight (off the charts)
  3. Elizabeth Wong (off the charts)
  4. Obama Stimulus Plan Details (+46,422%)
  5. Super Bowl Ads 2009 (+29,772%)
  6. Valentine's Day Recipes (+28,937%)
  7. Rihanna Pictures (+27,775%)
  8. Bar Rafaeli Hot (+27,249%)
  9. Economic Stimulus Bill 2009 (+20,644%)
  10. Jade Goody (+19,274%)

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top movers

Category:

Rank Search Word(s) 1-Day Move
1Ford 400Breakout!
2Indonesia FerryBreakout!
3Jordan Chandler3481%
4Evan Chandler2322%
5American Music Awards1841%




what's the buzz?

A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.


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