the buzz log
Natalie Portman, Pedro Martinez, Caskets: What's the Buzz
By Claudine Zap
Fri, October 30, 2009, 11:09 am PDT
Our top picks from the day's hottest searches.
- Natalie Portman (Searches increased by 2,321%). The actress appeared on "Top Chef" for a vegetarian cook-off at a steak house. And then things got weird.
- Pedro Martinez (+545%). The starting pitcher for the Phillies couldn't hold back the Yankees, who took game two of the World Series.
- "Avatar" (+497%). The theatrical trailer can now be viewed on the Web.
- Walmart caskets (+301%). Just in time for Halloween, you can order yours online.
- Pumpkin carving patterns (+121%). Get into the holiday spirit and put a face on that gourd.
the buzz log
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what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
For more detailed information, visit our FAQ.