the buzz log
Clash of the College Football Titans
With college football heading into its fourth week, it's an appropriate time to look at the two top-ranked programs in the nation. Pigskin pundits are hoping to see USC and LSU run the table and face off in New Orleans in early 2008 for the BCS Championship.
There's still plenty of season left to play, but we're already curious how the two squads match up in Buzz...
| Clash of the College Football Titans | |||
| USC | LSU | The winner is... | |
| Overall search activity? | The Trojans continue to march through the Buzz. Searches on the team are up 23% over the past week. | The Tigers are roaring after rolling over their first three foes. Searches on the squad eked out a modest 4% gain. | USC by a couple of yards. |
| Hottest related search? | USC Football Schedule | LSU Football Schedule | College football doesn't have ties anymore, but this one's a draw. |
| 2,4,6,8? | USC's cheerleading squad leads the nation in Search interest. | LSU's cheerleaders managed to shake their pom-poms into the top 5 college squads in Search. | USC cheerleaders kick all competitors to the curb. |
| What about coach? | Pete Carroll has proven his buzz-worthiness over the past seven seasons. | Les Miles is drawing speculative interest about his possible next move. We've seen search spikes on "les miles michigan." | Carroll has the titles, but the rumors surrounding Miles make him more popular in Search right now. |
| Oddest search? | USC Baby Clothes | LSU Dog Collar | This one goes to the dogs—LSU fans have the bigger bite. |
| The quarterback quandary? | John David Booty plays in the bright lights of L.A. | Matt Flynn is boss in Baton Rouge. | Booty shakes loose about three times the searches of Flynn. |
| How about the haters? | Only a handful of lookups on "I hate USC." A few straggling searches on "usc hate t-shirts." | A paltry amount of queries on "lsu tiger haters." | Whatever happened to hatred? Fans are going to have to do better (or worse?) if these two teams wind up meeting for the national title. |
Filed under: Sports, Football, College Football
Gambling on the NFL
With the return of the NFL, grifters and gamblers crawl out from their dark corner of the sports world and into the light. Searches reflect this heightened interest in wagering as the season kicks off.
So which queries are parlaying their way to the top of the chart? Well, this week's largest increase goes to "nfl picks," up 877%. Other gambling-related terms experiencing triple-digit increases include "nfl odds," "nfl predictions," and "nfl betting line."
We took the points and also found searches on "nfl point spreads," "nfl spreads," and "vegas nfl lines" had moved significantly over the past seven days. And we hope your action is at the counter in Vegas—'cause otherwise it's illegal. And we just know you'd never break the law.
Upset Special in Search
Little-known Appalachian State pulled off the biggest upset in college football history with their road win at Michigan. The lower-division upstarts from North Carolina spurred a wild wave of searches in the days after their stunning win. Here are the top 16 Appalachian terms right now...
Michigan's Big Ten conference foes are responsible for the run on Appalachian State searches. Relishing the chance to remind fans of the Maize and Blue about the team's blunder, Michigan haters are snapping up Mountaineers merchandise.
As for Wolverines backers, searchers are looking for Lloyd. Lloyd Carr, that is. The embattled head coach of the legendary program is now the top Lloyd in Buzz. Related queries on "fire lloyd carr," "sack lloyd carr," "lloyd carr sucks," "lloyd carr must go" and "fire lloyd carr shirt" all marched through the Search box.
Filed under: Sports, Football, College Football
College Football's Top Teams
In the preseason college football polls, the USC Trojans are runaway favorites. Southern Cal is expected to smash all foes and end up in New Orleans playing for the National Championship in January 2008. However, the men of Troy are only second best when it comes to Search. Notre Dame's national following propel the Irish into our top spot. The Buzz preseason top 20 isn't based on on-field talent—we simply rank the top college squads based on your searches...
Filed under: Football, College Football
Madden Stirs Football Frenzy
Thumbs at the ready, Madden nation is ready to celebrate this week's release of Madden 08. Searches on the oh-so-popular football franchise are up 70% this week and have propelled the title to the top of video game buzz.
As you might expect, searchers are almost all dudes and many of them come from the no-mortgage age range of 13-29. Completing an entire season on the All-Pro level comes with an even higher degree of difficulty for those with bills and kids to worry about.
Gamers looking for the early line on revisions in this latest version are busy searching on "madden 08 reviews" and "madden 08 preview." Hardcore Madden-ites are curious about the game's intricacies and are searching for "madden 08 rosters" and "madden 08 player ratings."
While it's difficult to predict future Search events, we have a hunch there'll be spikes on "work excuses" and "sick days" thanks to the Madden phenomenon. We won't tell the boss...
Filed under: Video Games, Football, Madden
top movers
| Rank | Subject | 1-Day Move |
|---|---|---|
| 1 | Ford 400 | Breakout! |
| 2 | Indonesia Ferry | Breakout! |
| 3 | Jordan Chandler | 3481% |
| 4 | Evan Chandler | 2322% |
| 5 | American Music Awards | 1841% |
| 6 | John F. Kennedy | 1529% |
| 7 | Turkey Stuffing Recipes | 1361% |
| 8 | Liam Hemsworth | 1172% |
| 9 | Lou Dobbs | 1142% |
| 10 | Hendrick Motorsports | 888% |
top leaders
| Rank | Subject | Move | Score |
|---|---|---|---|
| 1 | Black Friday | +340 | 1290 |
| 2 | NFL | +489 | 670 |
| 3 | Jennifer Lopez | +451 | 515 |
| 4 | New Moon | -67 | 250 |
| 5 | American Music Awards | +236 | 249 |
| 6 | UFC | -36 | 239 |
| 7 | Miley Cyrus | +66 | 169 |
| 8 | Hulu | -11 | 154 |
what's the buzz?
A subject's buzz score is the percentage of Yahoo! users searching for that subject on a given day, multiplied by a constant to make the number easier to read. Weekly leaders are the subjects with the greatest average buzz score for a given week.
For more detailed information, visit our FAQ.